What is Social Media Marketing (SMM)?

Social Media Marketing (SMM) is a kind of digital marketing, closely specialized in social networks where potential clients or shoppers usually spend time (e.g. Facebook, LinkedIn, Twitter, Google+). The goal of social media marketing is to create textual and visual content which encourages users to take action and, finally, change their behavior.

Strategic Campaign Planning


Community Building


Branding on all channels


Users’ or followers’ activity and comments


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